As a self-publishing author, one of the things that back matter does is give you an opportunity to interest people in some of your other work. However, the way that you go about it can vary from author to author. There are some pretty specific things that you should do no matter what genre you write in or how many books you have, but there are other tasks that are more difficult to figure out. In this article, we’ll be looking at exactly how you should include your other work in the back matter of each book or story you publish. Here are five tips to help you.
List Only Relevant Work
First, you want to make sure that you are only listing relevant work in your back matter. You might have published in different genres – or different types of work within the same genre – but what you want to keep in mind is that when a reader finishes a book that they liked, they are instantly looking for something that was just like the last good thing that they read. If you include other work that doesn’t fit into that description, then you might be losing the opportunity to get them to buy another book.
Include the Book Cover
Make sure that you include the book cover with the blurb from your story. Your book cover sells books – period. If it doesn’t, then you need another book cover. The picture doesn’t have to be big. In fact, it should be about the size of an Amazon thumbnail. Make sure you figure out how to format a book as well.
Include a Synopsis of the Story
Even if you are including a chapter of your story, put a synopsis at the top so that people read it and get intrigued by the story and want to read your excerpt. Make it a short paragraph in italics right below (or to the right) of your book cover and then start your chapter excerpt right below that. If it is not going to be joined with a chapter excerpt, then put it below the book cover.
Include the First Chapter
Even though you want to limit the amount of back matter space you use, you do want to include an excerpt of one book. If you are writing a series, this should be the next book in the series. If not, then just another book that you think they will like. Include the first chapter unless it is exceptionally long.
Include an Amazon Link
Make sure that people are able to buy the book by including a link directly to the book’s page on Amazon.
The Bottom Line
The bottom line is that you want to keep people reading your stuff after they finish something you have written. It is a lot harder to bring them back to you after they have started reading someone else. If you want more great advice on writing blurbs and other self-publishing topics, visit Kindlepreneur.com where there are plenty of articles that are packed with information.